MacVoices #26073: TV+ Talk - Apple, The Super Bowl, and the Future of Streaming Charlotte Henry and Chuck Joiner discuss Apple’s evolving media strategy, starting with Super Bowl reactions, AI-heavy commercials, and Apple Music’s halftime show sponsorship. They debate whether Apple should deepen ties to major events, examine new Apple TV announcements and upfront-style promotion, including a live event,, and explore the balance between original programming and novel adaptations as competition intensifies in the streaming landscape.